The announcement came completely unexpectedly during an Instagram live interview, which Rihanna used to speak directly to her fans. With tears in her eyes and a mixture of anger and determination, she said, “I’ve worked so hard for everything I’ve achieved, but I’m tired of living in an environment that suffocates me. I’m quitting the  Savage x Fenty show , and I’m moving to Italy. I can’t breathe the same air as that bastard anymore!” Her words immediately sparked a wave of speculation, and within minutes, the hashtag #RihannaMovesToItaly was trending on Instagram. Fans, celebrities, and the media alike were stunned by this sudden decision.

Rihanna, known not only as a singer but also as a successful entrepreneur, set new standards in the fashion world with her Savage x Fenty show . The show, which first took place in 2018, was celebrated for its inclusivity, creative staging, and message of self-acceptance. It attracted millions of viewers worldwide and became a cultural phenomenon. Rihanna’s decision to abandon this project is a devastating blow to many. One fan wrote on X: “The Savage x Fenty show was so much more than just a fashion show—it inspired me to love myself. I can’t believe it’s over.” Another fan expressed concern: “What’s wrong with Rihanna? She sounded so angry and hurt. I hope she’s okay.”

The decision to move to Italy also appears to be a personal escape for Rihanna. In the interview, she spoke about longing for a quieter life, away from the conflicts and pressures she experiences in the US. “There’s something magical about Italy,” she said. “I was in Tuscany last year, and I felt so free there. I want a place where I can just breathe, where I feel safe.” She also mentioned that she plans to buy a house near Florence and focus on her music and her family. Rihanna is the mother of two children, whom she raises with her partner, rapper A$AP Rocky, and it seems that she wants to provide a more peaceful environment for her children.

Reactions to Rihanna’s announcement were mixed. While many fans supported her decision and praised her for her courage in leaving a toxic environment, others were disappointed and confused. One user wrote: “I understand she needs a break, but leaving the Savage x Fenty show is a huge decision. I hope she reconsiders.” Others speculated about the “bastard” Rihanna was referring to. Many suspect it is Donald Trump, as Rihanna has expressed her disapproval of him on several occasions in the past. She publicly criticized him in 2018 when she spoke out against the use of her music at his events.

 Music and fashion experts see Rihanna’s decision as a potential turning point in her career. One fashion journalist commented: “Rihanna revolutionized the industry with Savage x Fenty , but perhaps she’s ready for something new. Italy could give her the inspiration she needs to start a new chapter.” Another expert added: “Her words about the ‘bastard’ show how deep the political and social divide is in the US. Many celebrities feel similarly to Rihanna, but few express it so openly.”

For Rihanna, the move to Italy could indeed be a new beginning. She spoke about focusing on her music and possibly recording a new album, inspired by Italian culture. “I want to make music that reflects my soul, and Italy gives me that freedom,” she said. Her fans hope this move brings her peace, even if they will miss the  Savage x Fenty show . The coming months will reveal how Rihanna’s life and career evolve in Italy, but one thing is certain: with her announcement, she has proven once again that she is not afraid to make radical decisions to find happiness.